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How to Get Verified on Twitter (X): A Step-by-Step Guide
How to Get Verified on Twitter (X): A Step-by-Step Guide
8min read·Stephanie Mee·Dec 16, 2025
When Twitter founded in 2006, it quickly became one of the most popular social media platforms for sharing information quickly and efficiently. Despite recent changes, like changing the name to X, it’s still an incredibly popular platform for both individuals and business owners alike. If you’re a content creator or brand owner, X can be a powerful tool for reaching a broader audience and connecting with potential customers. One way to build trust and stand out from the competition is to get your account verified with an official checkmark. But what exactly does that mean, and how do you get it?
A verified checkmark beside a Twitter user’s name can mean a few different things, mainly that it’s an official account that has gone through a verification process. To get it, you’ll need to meet the eligibility criteria. The good news is, it’s not that difficult to obtain. If you’re wondering how to get verified on Twitter (X), this guide will walk you through the verification process, including how to meet the eligibility requirements and how to keep your Twitter verification once you have it.
Table of contents
- What the blue checkmark actually means on X
- Other checkmarks you’ll see on X
- Who’s eligible for the blue checkmark on X
- Preparing your account before applying
- How to get verified on Twitter (X), step by step
- Why accounts lose the blue checkmark on X
- Is getting verified on X actually worth it?
- Final thoughts
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How to Get Verified on Twitter (X): A Step-by-Step Guide
What the blue checkmark actually means on X
For years, the Twitter blue checkmark was tied to notability. It was meant to signal that an account belonged to a public figure, journalist, or a brand that has been verified by X as authentic. However, after Elon Musk purchased the company, he made numerous changes, including tweaks to the Twitter verification process. Today, the blue check simply means that a Twitter account is subscribed to X Premium (a paid premium plan) and has passed an eligibility review.
That change explains why you might see well-known names without a checkmark and smaller creators with one. X no longer verifies accounts based on fame or influence. Instead, the badge confirms that an account is active, complete, and following platform rules.
Other checkmarks you’ll see on X
While most people focus on the blue checkmark, it’s not the only verification signal on X. The platform uses different labels and checkmarks to distinguish between individuals, businesses, and government agencies. Some of these are applied automatically by X, while others are tied to specific subscription types.
As mentioned, the blue check simply means the user has an active X Premium subscription that meets eligibility requirements. Gold checkmarks are reserved for official organization accounts through Premium Business, while gray checkmarks are used for government officials and institutions.
Who’s eligible for the blue checkmark on X
To be eligible for the blue badge, your account needs to be subscribed to X Premium and meet a handful of basic requirements. First, you must have a complete profile, meaning you have a display name and profile photo, and your account shows recent activity. X also requires you to have a verified phone number as a security measure.
Beyond that, the platform looks for signs that your account is behaving normally. Recent changes to your username, display name, or profile photo can delay or block verification, as the platform may flag that as a fake account. In addition, accounts that appear misleading or are engaging in spam won’t qualify. Although the official eligibility rules don’t require a certain follower count or public recognition, having very few followers or low engagement can still make it difficult to obtain or keep a badge. This is because low follower numbers and engagement may affect how your eligibility is evaluated.
Preparing your account before applying
Before you subscribe to X Premium, it’s worth taking a few minutes to clean up your profile. Use a real business name or your actual name, not something overly clever or stuffed with keywords. The goal is to look consistent and credible. Your profile photo should be clear and recognizable. It helps to research some tips on the proper Twitter photo size. In addition, your bio should be a clear and credible description of who you are and what you do. You’ll also need a confirmed phone number and email.
How to get verified on Twitter (X), step by step
Once your account meets the basic eligibility requirements, the process is fairly simple. Verification starts by subscribing to X Premium, which you can do directly from your account settings. During signup, you’ll be prompted to confirm details like your confirmed phone number and payment information. After that, your account will be automatically queued for review.
The review isn’t something you actively manage, and there’s no separate application to fill out. X checks that your account is active, complete, and not engaging in deceptive or spam-like behavior. If everything looks good, the blue tick will appear on your profile once the review is finished.
It’s also worth noting that approval isn’t always instant. Some accounts are reviewed quickly, while others can take days or even longer, especially if there have been recent profile changes. If you’re approved, the checkmark stays in place as long as your subscription remains active and your account continues to follow X’s rules.
Why accounts lose the blue checkmark on X
Getting verified doesn’t mean that the blue checkmark is locked in forever. X can remove it at any time, even if you’re still paying for your X Premium subscription. One of the most common reasons is making changes to your profile. If you update your display name, username, or profile, that can trigger a temporary removal while your account is reviewed again.
Accounts can also lose the checkmark if they violate X’s rules or start showing signs of spam, impersonation, or manipulation. In some cases, the badge disappears simply because the Premium subscription lapses.
Is getting verified on X actually worth it?
Considering that you have to pay for X Premium to get the blue badge, many people wonder whether it’s worth the money. For some creators and businesses, verification can help with visibility. Access to X Premium’s advanced features can also make posting and managing an account easier. It can also reduce the risk of impersonation, which matters more once an account starts gaining attention.
That being said, it’s important to note that the blue checkmark isn’t a guaranteed fast track to growth or credibility. It won’t necessarily guarantee more followers, higher engagement, or trust from every reader. Many respected accounts on X operate without verification. If you’re considering it, it’s best to think of the blue check as a tool rather than a badge of importance or status symbol.
Final thoughts
Unlike Twitter’s old system, where checkmarks meant you were a notable figure, the new verification system primarily means that you’ve paid for a premium plan and have met eligibility criteria. Even so, many people still see that blue checkmark as a symbol of trust and credibility, and that’s one of the most common reasons that many businesses and brand owners go through the verification process. While it won’t replace strong content or a clear brand identity, verification can still play a useful supporting role when everything else is already in place.
As your presence on X grows, verification is just one piece of a much bigger strategy. Building credibility also depends on offering the right products, following market trends, and understanding what your audience actually wants. That’s where Accio can help. It’s an AI-powered platform that can compile real-time data on what’s trending right now, price comparisons, and where to find reliable suppliers. Armed with that knowledge, you can make smart inventory decisions to provide buyers with what they actually want, and keep your bottom line in check.